Cookies
A cookie is a small text file that is placed on the hard disk of your computer or mobile device when you visit a website. The cookie is placed on your device by the website itself ("first party cookies") or by partners of the website ("third party cookies"). The cookie recognizes your device on the basis of a unique identification number when you return to the website, and collects information about your surfing behavior.
There are different types of cookies. We distinguish the following cookies according to their purpose: there are essential or strictly necessary cookies and non-essential cookies (functional, analytical and targeting cookies).
The Belgian Electronic Communications Act of 13 June 2005 contains some provisions on cookies and their use on websites. The law is a transposition of the European e-Privacy Directive, which means that the cookie legislation can be implemented differently in other European member states. APCOA mainly focuses on the Belgian market and consequently follows the Belgian and European legislation on cookies.
Purpose and usefulness of cookies
By visiting the website you can agree to the placing of cookies. Cookies help APCOA to optimize your visit to the website and to offer you an optimal user experience. However, you are free to delete or restrict cookies at any time by changing your browser settings (see "Managing cookies").
Disabling cookies can have an influence on the functioning of the website. Some functions of the site may be restricted or inaccessible. If you decide to disable cookies, we cannot guarantee you a smooth and optimal visit to our website.
Types of cookies used by APCOA
We distinguish the following types of cookies:
- Strictly necessary cookies:
These cookies are necessary for the website to function and cannot be disabled in our systems. They are usually only set up in response to actions you have set, such as setting your privacy preferences, logging in or filling in forms.
- Non-essential cookies:
These cookies are not necessary for the functioning of the website, but help us to offer an improved and personalized website.
- Functional cookies:
These cookies enable the website to offer improved functionality and personalization. They can be set up by us or by external providers whose services we have added to our pages.
- Analytical cookies:
With these cookies we can track visits and traffic so that we can measure and improve the performance of our website. They help us to know which pages are the most and the least popular and how visitors move through the site.
- Targeting cookies:
These cookies can be set by our advertising partners via our website. They can be used by those companies to create a profile of your interests and show you relevant ads on other websites.
We use our own cookies on the one hand and cookies from carefully selected partners with whom we collaborate and who advertise our services on their website.
Managing cookies
Make sure cookies are enabled in your web browser. If you want to consult our APCOA website, we recommend that you enable cookies. However, you are free to disable cookies via the settings of your browser.
To enable or disable cookies, you must change your browser settings (via the tab "Preferences" or "Options"). The following links provide more information about how to manage cookies. You can also consult the "Help" tab of your browser
- Delete and manage cookies in Internet Explorer
- Delete and manage cookies in Mozilla Firefox
- Delete and manage cookies in Google Chrome
- Delete and manage cookies in Safari
Rights of the visitors
Since cookies can constitute a processing of personal data, you as a data subject have the right to the lawful and secure processing of personal data. You can find more information about how we collect and process your personal data, as well as about your rights, in our Privacy Policy.
Contact
If you still have questions or comments about cookies after reading this Cookie Statement, you can always contact us at privacy@apcoa.be
Cookie categories:
Necessary
Preferences
Statistics
Google Analytics
APCOA uses Google Analytics to keep track of how users use the website. This is achieved by placing cookies. The information is transferred to and stored by Google on servers in the United States. Google claims to adhere to the Privacy Shield principles affiliated with the Privacy Shield program of the US Department of Commerce. This means that there is an appropriate level of protection for the processing of any personal data that is equivalent to the European level of protection.
Google uses this information to keep track of how our website is used and to provide us with reports/analyzes about the website. We have set Google Analytics privacy friendly. Among other things, the IP address is pseudonymized before this data is sent to Google. In addition, we have entered into a processing agreement with Google and Google is not permitted to provide this data to third parties or to use it for other Google services. The maximum retention period for cookies used through this service is set by us at 26 months. This means that after this period the data can no longer be read. The processing of your personal data via Google Analytics is based on our legitimate interest in obtaining general statistics from our website visitors.
For more information, read the privacy policy of Google, as well as the specific privacy policy of Google Analytics. See here for more information about Google's opt-out scheme. These analyzes are only effective if you give permission.
Marketing
Google Ads
APCOA uses Google Ads to promote our services through advertisements. To allow us to measure the effectiveness of these advertisements, we have set certain conversion tags on certain pages of our website. Using this code, Google can measure the conversions for us and provide advertising statistics. On the external website where you click on one of our advertisements, Google will determine how successful the advertisement was based on the conversion tags.
These conversion tags only work if you give your permission.
Facebook, Instagram & LinkedIn advertisements
APCOA uses cookies and pixels on its website that are used for advertising purposes. This makes it possible, based on your interest and (click) behavior within our website, to show more relevant advertisements outside of our website and to measure the result thereof.
For example, if you use LinkedIn, Facebook or Instagram and have visited certain pages of our website, you may see advertisements from us appearing on the social media mentioned above. The pixel stores information about whether you are logged in and your interest profile. Then advertising can be displayed ("retargeting").
This functionality is only effective if you give your permission.
Other
Please take note of our Privacy Policy for more information regarding the processing of personal data by APCOA.
